From today's New York Daily News, which also reports that the CupcakeStop cupcake truck will be opening its first retail location in March in Chelsea.
Kathe Newman, an assistant professor of urban planning and policy development at Rutgers University, believes that something can be learned from the intersection of cupcakes and city planning.
"I've noticed that newly gentrifying neighborhoods seem to have one thing in common - a fantastic little place to get cupcakes," Newman said in an interview with CakeSpy.com in July.
One big (or little) reason for the success of cupcake shops: the price. Most joints charge about $3 for a cupcake - expensive for the size, yes, but still a small investment.
At Tonnie's Minis, the cupcakes come in three sizes: "Cake Shot" ($12 for a dozen), "California" ($2.25 for a single) and "Hollywood" ($3.50). CupcakeStop, by comparison, charges $1 for a small and $2.25 for a large.
The prices - and increasingly convenient locations - also account for what Rachel Kramer Bussel, founder and co-editor of the blog Cupcakes Take the Cake, describes as a diverse customer base.
"It's not just hipsters buying cupcakes," she said. "It's everyone."
Kathe Newman, an assistant professor of urban planning and policy development at Rutgers University, believes that something can be learned from the intersection of cupcakes and city planning.
"I've noticed that newly gentrifying neighborhoods seem to have one thing in common - a fantastic little place to get cupcakes," Newman said in an interview with CakeSpy.com in July.
One big (or little) reason for the success of cupcake shops: the price. Most joints charge about $3 for a cupcake - expensive for the size, yes, but still a small investment.
At Tonnie's Minis, the cupcakes come in three sizes: "Cake Shot" ($12 for a dozen), "California" ($2.25 for a single) and "Hollywood" ($3.50). CupcakeStop, by comparison, charges $1 for a small and $2.25 for a large.
The prices - and increasingly convenient locations - also account for what Rachel Kramer Bussel, founder and co-editor of the blog Cupcakes Take the Cake, describes as a diverse customer base.
"It's not just hipsters buying cupcakes," she said. "It's everyone."
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