The Cupcake Girls, featuring the co-owners of Cupcakes in Vancouver, is beating TLC's Cupcake Sisters, with the owners of Georgetown Cupcake, to the air, debuting this Sunday on the W Network at 9 pm, but you can watch it online now.
Vancouver Sun has a look at the series:
Cupcakes, the store, was born in the most unlikely of circumstances. The dynamic duo who own the eponymous, expanding Vancouver business, Heather White and Lori Joyce, were in New York right after 9/11. As sales reps for an odour control company in Vancouver, their work took them right to ground zero.
The pair, friends from their teen years, went to a famous bakery (Magnolia Bakery) for a pick-me-up. They bought four cupcakes, ate some in a cab and smiles returned to their faces.
“This is what we should do,” White decided, upon seeing the effect cupcakes can have. “Open a cupcake store back in Vancouver.” Joyce says White is the creative visionary of the pair and admits she didn’t get it right away.
Now they operate three Cupcakes stores and have three franchised stores in Metro Vancouver. Plans are to take the franchise across Canada.
On Sunday, a reality TV series, The Cupcake Girls, premieres on W Network. It was to be a show about them expanding their cupcake business. But the producers were in for a nice surprise. Cupcakes turned out to be a business with a colourful cast of characters and issues and relationships.
“We jumped on the growing cupcake trend early last summer when shooting started on this series and now as the series is about to hit the air, not only has Heather and Lori’s business expanded but cupcakes are popping up everywhere,” says Vibika Bianchi, director of original products at W Network. “As simple and sweet as cupcakes may seem, our audience will be amazed by the behind-the-scenes drama and comedy that goes on in Lori and Heather’s cupcake world over the 13-episodes of this series.”
Vancouver Sun has a look at the series:
Cupcakes, the store, was born in the most unlikely of circumstances. The dynamic duo who own the eponymous, expanding Vancouver business, Heather White and Lori Joyce, were in New York right after 9/11. As sales reps for an odour control company in Vancouver, their work took them right to ground zero.
The pair, friends from their teen years, went to a famous bakery (Magnolia Bakery) for a pick-me-up. They bought four cupcakes, ate some in a cab and smiles returned to their faces.
“This is what we should do,” White decided, upon seeing the effect cupcakes can have. “Open a cupcake store back in Vancouver.” Joyce says White is the creative visionary of the pair and admits she didn’t get it right away.
Now they operate three Cupcakes stores and have three franchised stores in Metro Vancouver. Plans are to take the franchise across Canada.
On Sunday, a reality TV series, The Cupcake Girls, premieres on W Network. It was to be a show about them expanding their cupcake business. But the producers were in for a nice surprise. Cupcakes turned out to be a business with a colourful cast of characters and issues and relationships.
“We jumped on the growing cupcake trend early last summer when shooting started on this series and now as the series is about to hit the air, not only has Heather and Lori’s business expanded but cupcakes are popping up everywhere,” says Vibika Bianchi, director of original products at W Network. “As simple and sweet as cupcakes may seem, our audience will be amazed by the behind-the-scenes drama and comedy that goes on in Lori and Heather’s cupcake world over the 13-episodes of this series.”
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