Georgetown Cupcake finally open

After some growing pains, and aggravating hungry eaters on Valentine's Day by running out of cupcakes, Georgetown Cupcake is finally open!



Photo by Flickr user Eye Captain, who says their red velvet cupcake had "perfect white frosting."


Photo by Vox Populi

Vox Populi, the blog of the Georgetown Voice, says:

The main attraction (the list of the day’s cupcakes) is right by the door. There are the usuals: vanilla squared (vanilla icing on a vanilla cupcake), chocolate squared (chocolate icing on a chocolate cupcake) and a delectable yet terrifying chocolate cubed (chocolate icing, chocolate cupcake, and chocolate sprinkles). They also offer lemon blossom, chocolate mint, key lime pie, and bubble gum, among other fruit inspired flavors. The cupcakes come in at $2.75 each (cheaper than Baked and Wired’s $4 over-sugared concoctions), although half a dozen, perfect for splitting among friends, is only $15 and comes in an adorable pink cardboard box.

My philosophy with new restaurants is to always go for the classics before the adventurous, because if they can’t master the basics, there’s no hope in attempting the complex. Immediately, my sweet tooth went for the red velvet, the ultimate test in pairing the rich flavors of the cake with a subtle enough icing. To my delight, it was perfectly executed. The cake was soft and fluffy, avoiding the all too common density of an uneven batter, while maintaining the palatial intricacies and a hint of nuttiness. The icing flavor was cream cheese (as it should be), managing cream cheese’s tanginess and avoiding its heaviness. The proportion of icing to cake was also superb; the icing wasn’t threatening to take over the cake in flavor or in size and had the right consistency. In short, it was a delectable treat and disappeared within moments.

My only recommendation, Hoyas, is to get there early. When I went (3 pm), they weren’t due to close for another four hours, yet they were selling out of cupcakes left and right. Apparently they had to close early on their opening day for the same reason.

Comments

Anonymous said…
FYI - Baked & Wired cupcakes are $3.50 each, not $4.00 and are more than twice the size of Georgetown Cupcake.
Anonymous said…
So I get that G'town Cupcakes is a bit overwhelmed by their popularity but I think they really need to remember it is the customers that matter. I tried to buy cupcakes yesterday at 12:30 pm and they were closed til 2:00 because of pre-orders. When I called at 2:00 to see if they really had cupcakes, it was pretty clear that coming back to G'town (I am by GWU) was not a good idea as there really were not a lot of cupcakes available. I was ok with that and asked about placing and order for 2-3 dozen cupcakes and was advised that if I gave a couple days notice, they would be likely to fill the order. Again - I have no problems with this. So I sent in the order on Wed with a request for a Friday pick-up and had heard nothing as of 3:00 pm today (Thursday). I justed called (after trying several times and getting busy signals) to see if my order was accepted. I just got the curtest response - "I am sure someone will call you back - maybe later tonight." What kind of response is this? How is a person to plan if they want to get cupcakes for the office. I do not think I will be coming to the shop at this point. Just Cakes in Bethesda has wonderful cupcakes and MUCH better customer service.
Anonymous said…
Ditto to EVERYTHING said in the post dated on 2/28. I couldn't have said it better myself. After I had faxed in an order before the 24 hour notice that they say they require, I had still not received confirmation via e-mail or phone. I called to see if they had received the fax which they did not bother checking at the time of my call. They just said they were busy and if they had gotten a fax they would call or e-mail. So, now it is the afternoon before the mid-day event I needed them for tom. and still no word-even after I called and left a message. I made both of these calls over a two day time frame.
Anonymous said…
After seeing the lines at this place, we decided the cupcakes must be out of this world and endured the lines...seriously, NOT worth the wait. We were very, very disappointed and won't return!
Anonymous said…
I was in G-town last week and was told that I HAD to get some cupcakes. I got there,at about 2:00,and there was a sign on the door that they would be re-opening at 5:30. I ran into some people that go to school in the area, and they said that they run out every day, and you have to get there early. A friend waited on line for 45 minutes the week before just to get a cupcake. I understand if they want to have some "mystery" to the cupcakes, but it is really just poor customer service....after all...it's only a cupcake. They should learn to increase the daily inventory, or just close the place.
Anonymous said…
Cupcakes are fun...to buy, to eat, to look at. Two trips out of my way to Georgetown Cupcake to find it sold out and closed (a hastily sribbled note was left on the door stating they had sold out) left me disgruntled. I tried again due to all the favorable buzz and thought the chocolate3 was tasty and my family liked the red velvet. A second visit a month later proved to be my final outing to this place. When you go in they always look frazzled and are scurrying about trying to replenish the up front stock. The cupcakes seemed smaller and the flavor was reminisent of Betty Croker. At this price, a professional cupcake place should be using the freshest choice ingredients and actually have cupcakes during the hours they say they will be open! WHo wants to go to so much trouble over a cupcake when the whole point is that they are meant to be fun and simple!!! No more Georgetown Cupcake. As a devotee to LA's Sprinkles, where the line was always worth the wait, I choose not to wonder if the shop will be open, and Hey! will they even have any cupcakes if they are open again.
Brent Parrish said…
I'm so glad to hear good reviews. I've been meaning to stop by and try this place out. Now I will def swing by tomorrow.
Anonymous said…
With a fellow cake lover in arm, I finally made it to the G'town Cupcakes store I had heard so much about. We ordered 6 in a box plus some coffee. I agree, there is a somewhat frantic air in the store, but it is tiny, and there are always 50 people lined up outside. My fav is chocolate3, and it has NOTHING to do with Betty Crocker cakes. Maybe in LA they are made with a mix, but not here. Come on! The cakes are pretty good, and coming from a baker, the compliment is earned. However, I am a strong fan of customer service and there are some issues there that will prohibit business expansion. 1) Obviously closing the doors during posted business hours is a start-up no no. 2) The wait outside is more fun and reflects well on the product, as long as the weather is good and it's a weekend (and you're with somebody you like). 3) There's no substitute for being able to handle the business to keep people happy. Employees assist the process, and more space is required to handle the load, or so it appears. 4) Having a place to sit would be great, see space needs above.

Overall, I'm impressed and happy for them. I'm more of a buttercream frosting fan and don't like cream cheese added to the mix. Tastes good though in the mocha and red velvet, but chocolate3 is more of a purist cupcake.
Anonymous said…
Well, I just had my first G'town cupcake and I will say that the Key Lime is very tasty. I can't say that I will be a regular customer, because those little babies are very rich and my sweet tooth is taken care of.
Anonymous said…
I have heard a great deal about Georgetown Cupcakes, so a friend and I decided we where going to check it out. There was a line which was understandable considering the shop is tiny, but what really got me was that one of the owners came out and told the ladies in front of us that they were the last ones and to tell those behind them that they were closed considering there was still a few people behind me I was pretty upset. As someone who works in the food industry I know that customers are everything. By the looks of it if they don't change the way they deal with customers they will go out of business.
Anonymous said…
I love Georgetown Cupcake! I prefer it over Baked and Wired, though think both have good businesses and great products. GC Cupcakes though are better in variety, flavors, and prettiness... Though to be fair, while GC has better cupcakes overall, Baked and Wired's strawberry current trumps GC, but I hear they GC owners are still working on perfecting their recipe...

Baked and Wired and Georgetown Cupcake are totally different concepts and can't really be qualified as competitors because Baked and Wired is more of a one cupcake at a time kind of place as you drink your coffee and GC is more like buy a dozen, take them home, and share. GC has more flavors and selection because that is their main source of income, Baked and Wired's main source of income is drinks. People need to stop cupcake bashing these stores because they are both small companies that are doing well, employing students, and satisfying the sweet tooth of the DC community. GC is still relatively new and trying to work out the kinks, Baked and Wired has been around longer... they are both good and remember cupcakes should make people happy and not be a source of conflict or bashing. Get over it and go to both depending on your craving, you want a cupcake and to sit down, relax and enjoy it while surfing the web with a coffee go to Baked and Wired, you want them for dinner or to bring home to your family or just one in hand to walk with go to Georgetown Cupcake. Georgetown Cupcake also presents a prettier product.

Both businesses are quality in service and product.

Also remember GC just opened a few months ago and they are working out the kinks that come with any new business... I mean lately there have been very short lines and an availability of flavors. They aren't running out anymore and their staff is really friendly!

Good luck to both businesses, they can thrive together.

In regards to price, compared to Sprinkles and Magnolia, Georgetown cupcake is about 25 to 50 cents cheaper and if you get a 1/2 dozen or dozen you save. These aren't your grocery store cupcakes, they use quality imported ingredients, enjoy!

I am posting this all over because I am so tired of seeing cupcake bashing, it's a cupcake dammit and both places are good, so just eat and be happy, tell the truth, and give both a try, and if previous impressions caused you to stray away or get a negative impression of either one, try it again, it's summer now, lines are shorter and more time in available to enjoy....
Anonymous said…
We did a live shot from Georgetown Cupcake yesterday morning for Channel 9 and Howard brought back some cupcakes- OK- PURE HEAVEN!!! They were the best 'cakes I've ever ever tasted! I'm now planning a kicks 'n' cakes trip to G-town with my girlfriends! Buy some shoes... and eat our cupcakes too! Thanks for the deliciousness!
Anonymous said…
I appreciate all the comments here on Georgetown Cupcakes, both positive and negative. And while I'm willing to flex with Alex W on whether or not they have cupcakes for walk-ins, there is no excuse for their curtness on the phone or unanswered email that are my recent experience with them.

When I called two days ago with a delivery question, I was asked to hold on while she checked...when she came back she told me to email my question---no offer to take my number and call me back with the answer. Hmph.

So I emailed them right away, but 2 days later I still haven't heard back. I've emailed a second time, but based on what I've read here I don't have high hopes for a useful reply.

Alex, we all appreciate/understand the new business blues. However, there are comments here that go back 6 months with the same problems.

Simply, it doesn't much matter if they have the prettiest cupcakes in town (and it appears they do!) if I can't get in touch with them. I need 5 dozen cupcakes for a wedding and someone I can depend on to communicate. I'm moving on to one of the other cupcake shops in town.
Anonymous said…
Update: I got a reply from GC at 10:30 last night, and she was kindly apologetic for not getting back to me sooner. She also offered to have some ready for me to pick-up this morning (since they don't deliver to my area).

Very cool but, there's still the bit where I called and emailed on Wednesday for cupcakes for this morning, and because her email arrived late in the evening, I didn't read it until this morning. By now I've made other arrangements.

To sum, the initial experience was lacking (see above), and the interim was irritating (a two day wait on a do you/don't you delivery question), but they did come through with a polite, useful, and considerate reply in the end.

What makes me sad is their cupcakes are gorgeous, with the fondant shapes and whatnot, but if they can't follow through with their "reply within 24 hours" promise, there are 5 other cupcake shops that are easier to get to.
Anonymous said…
I absolutely enjoyed going to georgetown cupcakes this past weekend. There was a small line that actualy fit in the store. I got a dozen fabulous cupcakes and they were all wonderful. My favorite was the toasted marshmallow. Completely to die for. If I lived in DC I would come back every week! Great place and the service was fine
saraB said…
just wanted to share my experience with you:
My friends and I recently visited Washtington DC on a short weekend trip, the weekend of July 18th. It had been recommended to us that we stop in a try an infamous Georgetown Cupcake! To make a long story short, we had dinner plans around the corner and planned to stop and buy cupcakes after dinner. Unfortunately, we arrived at 9:02 pm and were quickly turned away, because the store was "closed", even though there was still a line and they were still taking orders. There was another couple also trying to buy cupcakes and they were turned away as well. They asked for the management and they young boy at the door and the young females inside all just looked around at each other with a blank stare. No one actually answered the question: Is there even management on duty on Saturday nights? The young man suggested we come back tomorrow, but we were unable to comeback the next day because of our flights. He suggested that "pretty soon Georgetown CupCake will be shipping cupcakes" and that we could order online. I'm sorry to say, but customer service-wise, your employees are not helpful what-so-ever and are borderline rude. If you don't take care of your customers, they don't take care of you. Coming from a marketing background, I know that customer satisfaction is key. Word of mouth marketing is the best marketing a company can have, and your company will have negative reputation, if this problem is not corrected. After reading the majority of comments on the blog, sounds like there is a real customer service problem, that probably starts with the management. Maybe if the young employees weren't trying to kick everyone out so quickly so they could go get drunk and party (yes, I overheard someone say that!), than customers would be treated nicely. Maybe instead of posting you logo all over expensive Range Rovers, maybe you could afford quality employees.... Just a few suggestions. All the people who were turned away on Sat night from Georgetown Cupcake, took our business to Ice Berry, down the street. It was fabulous!! (not to mention, the employees were really nice)