Hello, media desperate for something to write about! We love cupcakes with or without you.
From Bloomberg.com, on the heels of all the Newsweek nonsense:
"Crowe, Kerry, Nostalgia Boost Sales as Cupcake Orgy Hits D.C." by Raquel Christie
Russell Crowe ordered 16 dozen cupcakes for his crew while filming “State of Play” in Washington last year. U.S. Senator John Kerry often visits the same Georgetown shop to pick up chocolate cupcakes with vanilla icing.
Cupcakes are a sweet business in the nation’s capital, and not just because of celebrity customers. While other gourmet products struggle during this belt-tightening time -- Starbucks has shut seven area stores since April -- the city’s three cupcake-only vendors are thriving by offering a relatively cheap pick-me-up with a touch of nostalgia.
Georgetown Cupcake, whose patrons have included Crowe and Kerry, will soon move its main store to a larger building to accommodate growing demand. Owners Katherine Kallinis and Sophie LaMontagne, who are sisters, are opening a branch in Bethesda, Maryland, this fall and will begin shipping orders nationwide during the holiday season.
“At first we thought maybe we’ll sell a few dozen a day and make some lattes, so long as we made the rent,” Kallinis said. “The day we opened (18 months ago), the line was around the block.”
Red Velvet Cupcakery, which opened last December in D.C.’s Chinatown neighborhood, just expanded with another outlet in Dupont Circle. Hello Cupcake, which started just over a year ago, plans to open its second D.C.-area shop by spring and is creating an online ordering system.
From Bloomberg.com, on the heels of all the Newsweek nonsense:
"Crowe, Kerry, Nostalgia Boost Sales as Cupcake Orgy Hits D.C." by Raquel Christie
Russell Crowe ordered 16 dozen cupcakes for his crew while filming “State of Play” in Washington last year. U.S. Senator John Kerry often visits the same Georgetown shop to pick up chocolate cupcakes with vanilla icing.
Cupcakes are a sweet business in the nation’s capital, and not just because of celebrity customers. While other gourmet products struggle during this belt-tightening time -- Starbucks has shut seven area stores since April -- the city’s three cupcake-only vendors are thriving by offering a relatively cheap pick-me-up with a touch of nostalgia.
Georgetown Cupcake, whose patrons have included Crowe and Kerry, will soon move its main store to a larger building to accommodate growing demand. Owners Katherine Kallinis and Sophie LaMontagne, who are sisters, are opening a branch in Bethesda, Maryland, this fall and will begin shipping orders nationwide during the holiday season.
“At first we thought maybe we’ll sell a few dozen a day and make some lattes, so long as we made the rent,” Kallinis said. “The day we opened (18 months ago), the line was around the block.”
Red Velvet Cupcakery, which opened last December in D.C.’s Chinatown neighborhood, just expanded with another outlet in Dupont Circle. Hello Cupcake, which started just over a year ago, plans to open its second D.C.-area shop by spring and is creating an online ordering system.
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