Today's New York Daily News reports on a brand new cupcake and shake cart in New York City, Cake and Shake.
Follow Cake and Shake on Twitter to keep up with their location and latest news.
Update by Rachel: To add to Nichelle's update, they also have a website, but right now all that's there is this screenshot below. Flavors are: Rich Guy, Heaven Split, Moon Cake, Whatchamacallit, Warm Glow and Cup O' Joe, with 14 more flavors promised in spring.
They have a Facebook fan page, which yielded these photos:
Cake & Shake Warm Glow cupcakes
Cake & Shake Whatchamacallit cupcakes
Their description of themselves on Facebook:
Gourmet Organic Cupcakes (20 flavors) and Milkshakes (8 flavors) sold from our mobile cart in Washington Square Park in New York City! The cart runs on SVO (straight vegetable oil), which leaves a lower footprint than bio-diesel. Our packaging is biodegradable and compostable. The best Cakes & Shakes you have ever tasted! Promise!
I think what's very interesting about this story is that Cake & Shake is paying New York City $108,000 a year for the museum spot and $27,000 a year for the Washington Square Park spot so they obviously think there's big business in cupcakes. They're all over the New York City news outlets today, with the New York Post reporting that the Washington Square Park location will open in late April, and the Met in June. Clearly, they have a good publicist with all this buzz before they've even opened.
Upscale solar-powered cupcake and milk shake carts will soon sell their all-organic wares in front of the Metropolitan Museum of Art and in Washington Square Park.
"It's something we feel is recession-proof," said Gina Ojile, who with her partner chef, Derek Hunt, is testing recipes and preparing to launch the carts from a commercial bakery in Astoria, Queens.
Cake & Shake will offer $3 confections like the London Lilly (Earl Grey teacake with sarsaparilla mousse) and the Whatchamacallit (caramel mousse and nougat frosting) - plus $5 milk shakes made with real fruit. The Washington Square Park cart should be in operation at the end of the month, and museumgoers can expect their own cart there two months later.
Follow Cake and Shake on Twitter to keep up with their location and latest news.
Update by Rachel: To add to Nichelle's update, they also have a website, but right now all that's there is this screenshot below. Flavors are: Rich Guy, Heaven Split, Moon Cake, Whatchamacallit, Warm Glow and Cup O' Joe, with 14 more flavors promised in spring.
They have a Facebook fan page, which yielded these photos:
Cake & Shake Warm Glow cupcakes
Cake & Shake Whatchamacallit cupcakes
Their description of themselves on Facebook:
Gourmet Organic Cupcakes (20 flavors) and Milkshakes (8 flavors) sold from our mobile cart in Washington Square Park in New York City! The cart runs on SVO (straight vegetable oil), which leaves a lower footprint than bio-diesel. Our packaging is biodegradable and compostable. The best Cakes & Shakes you have ever tasted! Promise!
I think what's very interesting about this story is that Cake & Shake is paying New York City $108,000 a year for the museum spot and $27,000 a year for the Washington Square Park spot so they obviously think there's big business in cupcakes. They're all over the New York City news outlets today, with the New York Post reporting that the Washington Square Park location will open in late April, and the Met in June. Clearly, they have a good publicist with all this buzz before they've even opened.
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