Is Shipping Cupcakes Risky Business?

I posed this question on our Facebook page as many have emailed us about it: "How do you ship your cupcakes to ensure that the cupcakes arrive to your customers in tact?" Coincidentally my fellow editor Stacie just reviewed mail-order cupcakes from Williams Sonoma, and they arrived safely in dry ice.

Here are some of the comments from Facebook.

"I haven't tried anything else but shipping cupcakes unfrosted with a separate sealed bag of frosting."-Efrain Gomez

"Next week I plan on adding to my menu shipping for cupcakes. BUT, they can only be bought in increments of 4 or 6 and they will be baked IN a mason jar, topped with frosting, then mason jar closed up, then a ribbon and spoon tied to it. That way, if it tosses and turns, the batter should be baked to the jar, and even if it tousles a bit, it doesn't matter because the idea is cupcake in a jar!"-Camille's Cupcakes

"Sending them in dry ice or in jars would just make them to expensive for us to ship. We will make "Inside Out" Cupcakes. We fill the cupcakes with the frosting, then drizzle a pretty glaze type frosting over the top :o). The look a bit different but taste exactly the same. That way everyone how lives out of our area can finally taste our cupcakes too."- Clemmer's Cupcakes

As of right now there is no one easy way to ship cupcakes. It is either more work and cost to the baker when they ship or on the customer when they receive it. There needs to be a product design team to create a sturdy eco-friendly container to will keep cupcake and frosting in tact. Anyone who creates that will make a lot of new fans and got lots of cupcakes. Please contribute to the conversation and leave a comment.

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